60+ interviews in 17 countries, a tools audit, and as-is journeys, process maps and blueprints.
Gaps and commonalities across regions, turned into three insights and three opportunity areas.
Workshops with enterprise architects, product, engineering and sales to shape the vision.
Five-module framework, regional rule layer, to-be blueprints, and the Verify & Review rules and UI.
Prototype tests with care agents, then an ANZ proof of concept to measure real impact.